White Claw

"One of the best promotions we have ever done" - Premier Beverage.

We introduced one of the most fun and classic radio promotions called "Claws & Spas". This allowed us to team up with two great Summit Media clients, White Claw and Home Innovations Spa. We filled a 6-person hot tub up to the brim with nothing but White Claw cans. We then invited our listeners to guess how many claws were in the spa. Whomever guessed correct or got the closest without going over not only won some awesome White Claw prizes but the hot tub as well! The hot tub was on site at Home Innovations Spas for people to see in person to get a better guess. Home Innovations saw great foot traffic and sold multiple spas during the promotion.