Social Media Marketing

With today’s on-the-go society, Springfield consumers are on their phones and laptops all the time. Especially with online school and working from home, people are using the internet more. With the shortening attention span of consumers, you need your Springfield advertising to get the message across quickly. Not only can social media help you reach more consumers, but it can help you reach a more diverse consumer base. Several websites/apps that are beneficial for Springfield businesses to have accounts with and advertise on.

Facebook
Facebook is a social media platform with one of the highest number of users. Here you can write longer posts and stories about your products and services. This platform gives you the ability to reach an extensive number of views. Having a Springfield Business page on Facebook will help grow your brand. Advertising you can do through Facebook includes Facebook Stories, Advertisements, Facebook Messenger.

Instagram
This is a picture-based app, which can help showcase visuals of your product or service. Instagram is owned by Facebook, so you can reach the same high level of consumers. Having a business account can help promote your Springfield products/services without cost. Advertisements can be posted in the feed or in Instagram stories.

Twitter
Twitter is a social media site where you can provide short posts (less than 280 characters). This app would be helpful to provide brief updates about your Springfield business. Having an account for your business will allow you to have more instant contact with consumers.

LinkedIn
While this app is more professional-based, it will help consumers find you. This site allows you to post job openings or updates about your company. Having a business account on LinkedIn will help your business develop and maintain a professional image.

Having multiple apps and websites that Springfield consumers can find you or your business on will help build trust in your brand.